Elad Zvi is the co-founder of BarLab, a lifestyle/beverage consulting agency for the hospitality industry in 2009.
In 2012, Elad and co-founder Gabe Ortiz launched their first pop-up bar, Broken Shaker Miami. Broken Shaker has since branched out to New York's Freehand Hotel, and as a true Renaissance Man, Elad, going by the name of MACCABI, will occasionally DJ out of Smile Radio's podcast studio, located at the Freehand. Listen in as he spins records to his (and Smile Radio's!!) heart's delight.